A short video presentation of the new single grain The Chita was unveiled by Suntory. In Japanese of course !
These days, the launch of a new Japanese whisky is very good news for all lovers and people who haven't tasted it yet. Suntory just released a brand new single grain called The Chita, the name of the group's grain distillery.
With no less than 13 medals including 8 golden collected during the International Spirits Challenge 2015, Nikka Whisky also won the supreme title of "Distiller of the Year" at the ISC 2015 dinner trophies which took place in London on July 8th.
Yoichi 10, 12, 15 and 20 year old, is this over ? Aged versions of the famous Nikka's peated single malt should formally disappear, and will be the first victims of the old Japanese whiskies stocks depletion.
Results of the International Spirits Challenge 2015 were announced a few days ago ! And Japanese whiskies were once again widely rewarded.
The latest Suntory's whisky release is available in Japan since March 2015. We invite you to discover our Hibiki Japanese Harmony tasting experience.
What's going on in Japan ? Since a few weeks, a breath of panic is blowing on the Japanese whisky industry... And as surprising as it may seem, it might be starting by a TV show named Massan broadcasted on NHK which forced Japanese producers to tighten the taps faster than expected to try to avoid a brutal worldwide break of their stocks...
A few days ago, Suntory unveiled an advertising video to promote its brand new whisky Hibiki Japanese Harmony. For the occasion, some of the codes of its previous famous old fashion ad videos such as a western celebrity were used, but also a wink to the movie "Lost in Translation" in which Hibiki 17 year old was subtly presented.
The full results of the World Whiskies Awards 2015 were released on 19 March in London during the great announcement event, and among all Japanese whiskies in competition in their respective categories, only one shot out of the game by winning the title of World Best Blended Malt 2015.